
About
Castalia is a boutique consultancy dedicated to supporting clients in the global sports business sector. We work with international federations, national governing bodies, rights holders, broadcasters and agencies with their business and commercial affairs, providing guidance and counsel on a wide range of corporate and commercial matters, whether related to business growth, revenue generation or fan engagement.
The global sports landscape is complex and rapidly evolving. More amateur sports are looking to professionalise and new sports championships are being developed. Established properties are seeking to innovate, with technology acting as a catalyst. Our objective is simple: to ensure sports businesses are supported to succeed as they navigate this complexity, whether through creation of new IP, navigating a tender process for commercial rights, or gearing up for investment.
Castalia is here to support you, whether your sports business is a start-up, scale-up, going through a period of transformation or delivering an ambitious new project. We can support navigating corporate set up / structure and governance, fundraising and investment, establishing commercial programmes, procurement, tender processes and negotiating high value strategic deals.
Castalia does not operate like other ‘external’ consultancy or advisory businesses. We embed ourselves in your organisation, working with boards and management teams as an ‘in-house’ resource, offering flexible and agile support to busy executives.